Tyres are one of those items often taken for granted. In most cases, the selection is a compromise between grip, tyre-life, noise & what price the customer is prepared to pay.
One important quality to consider is wet weather grip. Imagine, if you were informed that the tyres, you spotted, on special, were slippery in the wet. You properly wouldn’t buy them. Better quality tyres often have silica technology which allows the tyre to retain its softer rubber compound for longer.
The customer also needs to play their part, keeping tyre pressures at or above the manufacturers minimum specification.
Low tyre pressure can increases fuel consumption & affects the vehicles handling characteristics. Increased tyre pressures are required if towing, increase loads or when both occur. Never exceed manufacturer’s specification & set tyre pressures cold. Remember there are other considerations. Finally thought to consider, wheel alignments are set within one
Finally thought to consider, wheel alignments are set within one millimeter, so that gutter nudge last week while parking that 1.5 tone vehicle or 2.5 4WD has probably just put your alignment out.